1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we inform you about how we handle your personal data when you use our website. Personal data includes all data with which you can be personally identified.
1.2 The controller for data processing on this website within the meaning of the Swiss Data Protection Act (DSG) is Tequila Barajas, Residence du Golf D1, 1196 Gland, Switzerland, Tel.: [076 721 4816], Email: info@tequilabarajas.com. The controller is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data.
2.1 When you visit our website for informational purposes only, i.e., without registering or otherwise providing us with information, we only collect the data that your browser transmits to our server (so-called “server log files”). When you access our website, we collect the following data, which is technically necessary for us to display the website to you:
There is no further use or transfer of this data. However, we reserve the right to retrospectively check the server log files if there are specific indications of unlawful use.
2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the controller), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the string “https://” and the lock symbol in your browser bar.
To make your visit to our website attractive and to enable the use of certain functions, we use cookies on various pages. These are small text files that are stored on your end device. Some of the cookies we use are deleted after the end of the browser session, i.e., after you close your browser (session cookies). Other cookies remain on your end device and allow us or our partner companies (third-party cookies) to recognize your browser on your next visit (persistent cookies). If cookies are set, they collect and process certain user information to an individual extent, such as browser and location data as well as IP address values. Persistent cookies are automatically deleted after a specified period, which may vary depending on the cookie.
Some cookies are used to simplify the ordering process by storing settings (e.g., remembering the contents of a virtual shopping cart for a later visit to the website).
We may cooperate with advertising partners who help us make our website more interesting for you. For this purpose, cookies from partner companies are also stored on your hard drive when you visit our website (third-party cookies). If we cooperate with the aforementioned advertising partners, you will be informed individually and separately about the use of such cookies and the scope of the respective information collected in the following paragraphs.
Please note that you can set your browser to inform you about the setting of cookies and decide on their acceptance individually or exclude the acceptance of cookies for certain cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You can find these for the respective browsers under the following links:
Please note that if you do not accept cookies, the functionality of our website may be limited.
When contacting us (e.g., via contact form or email), personal data is collected. The data collected in the case of a contact form can be seen from the respective contact form. This data is used exclusively for the purpose of responding to your request or for contacting you and the associated technical administration. Your data will be deleted after final processing of your request, provided that there are no statutory retention obligations to the contrary.
Personal data is collected and processed when you provide it to us for the purpose of contract processing or when opening a customer account. The data collected can be seen from the respective input forms. You can delete your customer account at any time by sending a message to our address. We store and use the data you provide us with for contract processing. After deletion of your customer account, your data will be blocked with respect to tax and commercial retention periods and deleted after these periods have expired, unless we can demonstrate a predominant interest in further processing within the meaning of Art. 31 Para. 2 DSG or a justification under the law.
6.1 Registration for our email newsletter
By providing your personal data, you agree that we may use this data to send newsletters.
We store the IP address entered by your Internet Service Provider (ISP) and the date and time of registration to prevent misuse of your email address at a later date. The data collected by us during registration for the newsletter is used exclusively for promotional purposes via the newsletter. You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by notifying us accordingly. After unsubscribing, your email address will be immediately deleted from our newsletter distribution list, unless we can demonstrate a predominant interest in further processing within the meaning of Art. 31 Para. 2 DSG or a justification under the law.
6.2 MailChimp
Our email newsletters are sent via the following provider: The Rocket Science Group, LLC d/b/a MailChimp, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA.
Based on our legitimate interest in effective and user-friendly newsletter marketing, we pass on the data you provided during newsletter registration to this provider so that they can send the newsletter on our behalf.
Subject to your explicit consent, the provider also conducts statistical success analysis of newsletter campaigns using web beacons or pixel tags in the emails sent, which measure opening rates and specific interactions with newsletter content. In doing so, device information (e.g., time of access, IP address, browser type, and operating system) is collected and evaluated, but not merged with other data sets.
You can revoke your consent to newsletter tracking at any time with effect for the future.
We have concluded a data processing agreement with the provider to ensure the protection of our website visitors’ data and to prohibit unauthorized disclosure to third parties.
For the transmission of data to the USA, the provider relies on standard contractual clauses of the Swiss Federal Data Protection and Information Commissioner (FDPIC) to ensure compliance with the Swiss data protection level.
7.1 Disclosure of Personal Data for Order Processing
The personal data collected by us will be disclosed to the transport company commissioned with the delivery as part of the contract processing, to the extent necessary for the delivery of the goods. We will disclose your payment data to the authorized credit institution as part of the payment processing, to the extent necessary for the payment processing. If payment service providers are used, we will provide explicit information about this below.
7.2 Disclosure of Personal Data to Shipping Service Providers
7.3 Use of Payment Service Providers (Payment Services)
7.4.1 Disclosure of Personal Data for Credit Checks
Should we need to provide goods in advance (e.g., delivery on account), we reserve the right to conduct a credit check based on mathematical-statistical methods to safeguard our legitimate interest in assessing the creditworthiness of our customers. We will transmit the necessary personal data for a credit check to the following service provider:
CRIF AG (Switzerland)
Hagenholzstrasse 81
8050 Zurich
The credit report may include probability values (so-called score values). If score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical method. The calculation of score values includes, among other things, address data. We use the result of the credit check regarding the statistical probability of default for the purpose of deciding on the establishment, execution, or termination of a contractual relationship.
You may object to the processing of your data for credit checks at any time by sending a message to the data controller responsible or to the aforementioned credit reporting agency. However, we may still be entitled to process your personal data if this is necessary for the contractual payment processing.
8.1 Use of Google Ads Conversion Tracking
This website uses the online advertising program “Google Ads” and, within Google Ads, the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). We use Google Ads to place advertisements (so-called Google Adwords) on external websites to draw attention to our attractive offers. We can determine how successful the individual advertising measures are in relation to the data of the advertising campaigns. We thereby pursue the interest in displaying advertising that is of interest to you, making our website more interesting for you, and achieving a fair calculation of advertising costs.
The conversion tracking cookie is set when a user clicks on an ad placed by Google. Cookies are small text files that are stored on your computer system. These cookies usually lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. Cookies cannot therefore be tracked through the websites of Google Ads customers. The information obtained with the help of the conversion cookie is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information with which users can be personally identified. If you do not wish to participate in tracking, you can block this usage by deactivating the Google Conversion Tracking cookie via your internet browser under user settings. You will then not be included in the conversion tracking statistics.
As part of using Google Ads, personal data may also be transferred to the servers of Google LLC. in the USA. We have concluded a data processing agreement with the provider that ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.
The provider relies on standard contractual clauses of the Swiss Federal Data Protection and Information Commissioner (FDPIC) for the transmission of data to the USA to ensure compliance with the Swiss level of data protection.
Further information on Google’s data protection regulations can be found at: Google Privacy Policy
You can permanently deactivate cookies for ad preferences by preventing them from being set via a corresponding setting of your browser software or by downloading and installing the browser plug-in available at the following link: Google Ads Settings
Please note that certain functions of this website may not be available or may be restricted if you have deactivated the use of cookies.
8.3 Profity
After completing the ordering process, we offer you vouchers from the network of our partner Profity. Profity is a voucher network through which partner shops can publish vouchers and distribute them to their customers.
This voucher network is operated by adfocus GmbH, based in Zug, Switzerland. To provide you with access, we integrate a corresponding notice from adfocus via an encrypted connection when completing orders on our website, allowing data forwarding. Data is only transmitted to adfocus if you have completed your purchase and clicked on the Profity banner.
In this case, adfocus collects the following data, which is stored in databases and log files: date and time including time zone, Internet Protocol (IP) address, access status (HTTP status code), operating system including version, browser including language, accessed individual page, transmitted data volume, estimated location, and the last accessed website (referer), and other information on origin including path from individual partner shops to Profity.
The described processing of data is based on the legitimate interest in targeted advertising to the user by advertising third parties, from whose benefits he can benefit by using the vouchers.
For more information on the type, scope, and purpose of data processing, please refer to Profity’s privacy policy: Profity Privacy Policy
9.1 Matomo as a Cloud Solution WITHOUT Cookies
This website uses the web analytics service software Matomo (www.matomo.org), a service provided by InnoCraft Ltd., 150 Willis St, 6011 Wellington, New Zealand (“Matomo”). Certain user information is collected and stored temporarily to protect the site visitors. Matomo uses a so-called “config_id” to allow various analyses of page usage within a short time window of up to 24 hours. The “config_id” of the page is a randomly set, temporary hash of a limited set of visitor settings and attributes. The config_id or config hash is a string calculated for a visitor based on their operating system, browser, browser plugins, IP address, and browser language. Matomo does not use device fingerprinting and uses an anonymized IP address of the site visitor to create the “config_id”.
If the processed information includes personal user data, processing is based on our legitimate interest in statistical analysis of user behavior for optimization and marketing purposes. To object to data processing of your visitor data in the future, we provide a separate opt-out option on our website.
The data collected with the Matomo technology is transferred to servers operated by Matomo in New Zealand and processed for usage analysis purposes.
We have concluded a data processing agreement with the provider to ensure the protection of our site visitors’ data and to prohibit unauthorized disclosure to third parties.
10.1 Google reCAPTCHA
On this website, we also use the reCAPTCHA function from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). This function primarily serves to distinguish whether an input is made by a natural person or is abusive through automated and machine processing. The service includes the transmission of the IP address and, if necessary, further data required by Google for the reCAPTCHA service. As part of using Google reCAPTCHA, personal data may also be transferred to the servers of Google LLC. in the USA.
We have concluded a data processing agreement with the provider to protect the data of our site visitors and prohibit unauthorized disclosure to third parties.
For the transmission of data to the USA, the provider relies on standard contractual clauses of the Swiss Federal Data Protection and Information Commissioner (FDPIC) to ensure compliance with the Swiss level of data protection.
For further information on Google reCAPTCHA and Google’s privacy policy, please visit: Google Privacy Policy
10.2 Google Customer Reviews (formerly Google Certified Merchant Program)
We collaborate with Google under the “Google Customer Reviews” program, the provider being Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). The program allows us to obtain customer reviews from users of our website. After making a purchase on our website, you will be asked whether you would like to participate in a Google email survey. If you consent, we will transmit your email address to Google. You will receive an email from Google Customer Reviews asking you to rate your shopping experience on our website. The rating you provide will then be summarized with our other ratings and displayed in our Google Customer Reviews logo as well as in our Merchant Center dashboard, and will be used for Google Seller Ratings. As part of using Google Customer Reviews, personal data may also be transferred to the servers of Google LLC. in the USA.
You can revoke your consent at any time by sending a message to the data controller responsible for data processing or to Google.
For the transmission of data to the USA, the provider relies on standard contractual clauses of the Swiss Federal Data Protection and Information Commissioner (FDPIC) to ensure compliance with the Swiss level of data protection.
For more information on Google’s privacy policy related to the Google Customer Reviews program, you can visit the following link: Google Customer Reviews Privacy
For more information on Google Seller Ratings privacy, you can read it here: Google Seller Ratings Privacy
Under applicable data protection law, you have the following rights vis-à-vis the controller regarding the processing of your personal data (rights to information and intervention), with reference to the legal basis mentioned for each exercise condition:
The duration of storage of personal data is based on the respective legal basis, the purpose of processing, and, where applicable, additional statutory retention periods (e.g., statutory retention periods under commercial or tax law).
For the processing of personal data based on explicit consent, the data concerned will be stored until you revoke your consent.
If there are statutory retention periods for data, these data will be stored for the legally specified duration.
Otherwise, personal data will be processed as long as you do not explicitly prohibit processing, unless we can demonstrate overriding reasons for continued processing within the meaning of Art. 31 para. 2 GDPR or justification under the law
Tequila Barajas Sarl
Residence du Golf D1, 1196 Gland, Switzerland
Info@tequilabarajas.com – 076 721 4816
24.06.2024
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